With nearly 60 percent of consumers listening to podcasts, now’s the time for event professionals to dive headfirst into this PR tactic. Whether offering advice, telling a story, or highlighting a service, being a guest on a podcast is a…
With no end in sight to the wedding boom keeping the industry stretched thin, many professionals find little time to focus on their publicity. But with a record number of engaged couples seeking wedding services, now is not the time…
What happens when a global pandemic makes it impossible to host a large wedding celebration for more than a year? A wedding boom! Thousands of couples have had to push their weddings from 2020 and 2021 into 2022, resulting in…
As an event business owner, your time is monetized — every minute counts, and there’s simply no room for ineffective PR strategies. If you’re investing time and energy in publicity efforts, they have to move the needle and push you…
In the special events industry, we are blessed with a number of impactful award opportunities — from NACE One to BizBash to Catersource ACE awards, there is a spot for every industry professional to shine. But, submitting yourself or your…
Real wedding features are, without a doubt, a great way to reach your target audience, increase brand awareness, and establish social proof. Not to mention, earning those valuable links is beneficial for SEO. However, they take a significant amount of…