On our blog, we share a mix of industry news, company news and up-to-date wedding publicity guidance.
This Week in Weddings: Top Takeaways from “Making it to the Main Stage” as a Wedding Industry Speaker
{yes, this was said about 2 minutes into the episode #someoneputthatonamug} This past week, I had the very best time sitting down with Annie and Kimberly from This Week in Weddings, a wedding industry podcast I’ve kept on rotation since…
What are the best wedding media outlets for me?
When describing what wedding public relations is, the basic tenet is this: You have a message that you want to get out to your target audience (or audiences), and you want to disseminate that message through the appropriate media channels….
How to Craft Winning Industry Award Submissions
Whether you realize it or not, awards should play a prominent role in your wedding PR campaign. They not only provide brand recognition, but they also speak to your expertise and act as a source of outside credibility. Winning a…
Managing Press Expectations
Between print deadlines and calls for submissions, it can seem tough to navigate the waters of media relationships. It’s exciting to begin a press campaign for your company but with that, it’s imperative to understand press expectations so you can…
Creating an Effective Modern Media Pitch
Gone are the days when media pitches are strictly limited to blasting out the same press release to your email list of reporters. Many people are missing out on opportunities to get their name out there, simply because they think…
Creating an Online Newsroom for your Web Site
With engagement season upon us, it’s important to set the stage and make your online presence known. You can expect an influx of media outlets producing more wedding related content since it’s the prime time of year for newly engaged…