On our blog, we share a mix of industry news, company news and up-to-date wedding publicity guidance.
Questions to Ask when Hiring a Wedding Publicist
While my goal has also been, in part, to empower wedding professionals to represent themselves if they so choose, I find that for some, there may come a point when it’s time to consider hiring a wedding publicist. So how…
5 People Every Wedding Business Owner Needs on Speed Dial
As the saying goes, “It takes a village.” That sentiment rings true when it comes to owning and operating your own business. You want to surround yourself with smart and capable people that will contribute to your success and growth….
Prepping your Real Wedding Submissions
As you begin receiving wedding galleries back this year, it’s a great time to sit down and start mapping out your public relations efforts for the rest of 2020. For event pros, real wedding submissions should be a big part…
Streamlining your PR in the Busy Wedding Season
During this time of the year, most wedding professionals are wrapping up the end of slower season when event work eases up and the business of running a business can take priority. When you are knee-deep in busy season, it’s…
How to Build Continuing Education into Wedding Your Off-Season
It’s hard to argue with the value of continuing education, but as busy professionals, it’s easy to overlook learning opportunities in favor of tangible money-making efforts. After all, time spent reading or attending workshops could be allotted to client work…
Surprise and Delight Marketing Strategies in the Off Season
The off season is fast approaching and, as you find more time in your schedule, consider it an opportunity to increase productivity and map out PR and marketing strategies for the year ahead. No solid marketing plan is complete without…