On our blog, we share a mix of industry news, company news and up-to-date wedding publicity guidance.
Crisis in the Wedding Industry
Crisis. Not necessarily the first word that comes to mind when you think of the wedding industry. Sure- the buttercream could melt off of a cake on a hot summer day, and on occasion, the event itself may cancel. But…
Communicating Change in your Wedding Business
If you’re looking to make a change in your wedding business, then it is essential to focus on execution. Fresh off of a re-brand, I can’t help but feel pangs of empathy when discussing the challenge with clients and colleagues…
Questions to Ask when Hiring a Wedding Publicist
While my goal has also been, in part, to empower wedding professionals to represent themselves if they so choose, I find that for some, there may come a point when it’s time to consider hiring a wedding publicist. So how…
5 People Every Wedding Business Owner Needs on Speed Dial
As the saying goes, “It takes a village.” That sentiment rings true when it comes to owning and operating your own business. You want to surround yourself with smart and capable people that will contribute to your success and growth….
Prepping your Real Wedding Submissions
As you begin receiving wedding galleries back this year, it’s a great time to sit down and start mapping out your public relations efforts for the rest of 2020. For event pros, real wedding submissions should be a big part…
Streamlining your PR in the Busy Wedding Season
During this time of the year, most wedding professionals are wrapping up the end of slower season when event work eases up and the business of running a business can take priority. When you are knee-deep in busy season, it’s…