As we announced on Monday, our OFD kits are officially launching next week and we’re doing all sorts of high-fives around the office. Today, I’m thrilled to share our Press Release Kit. Like the Internship Kit, this is a series of editable PDF’s to assist you with your PR needs, along with a recorded webinar to walk you through the steps.
You’ll start with the ever-important step of research- identifying your own goals while gathering the necessary information to form your own media list. From there, you’ll be guided through the ins and outs of writing the actual release, how to stay organized with your pitches, and how to make sure your PR continues to live on through your promotion.
Here’s the officially official glimpse:
In our years of promoting wedding businesses we have found that there is one main difference between professionals who receive press and those who don’t: the ones who benefit from press coverage make concerted efforts at putting their businesses “out there”. The goal of our Press Release Coaching Kit is to give wedding professionals who seek press coverage the tools and confidence they need to share their news with the world through press releases. The kit includes samples of successfully executed press releases that serve as templates for your own messages. A webinar walks users through the release process, from qualifying “editorial-worthy” news to crafting the submission itself. We also provide the expertise necessary to keep you organized as well as suggestions for promotion once your story is picked up.
Take the first steps toward growing and developing your business – master the skills you need to become one of the “covered” businesses and promote your services to the world!
Check back with us on Friday, as I introduce you to our Real Weddings Kit!
Meghan Ely is the owner of wedding marketing and wedding pr firm OFD Consulting. She is the exclusive wedding pr blogger for The Knot, aWeddingWire expert and is a highly sought after speaker in the wedding industry. She loves ruffle table runners and Royal Wedding Tchotchkes. To learn how OFD Consulting can assist you with your wedding marketing and wedding pr, please contact us today.